Each Thursday during the Tour, we’ll be introducing something very special, available only on our website in limited quantities. If you missed it, here’s numero uno and it’s a really good one:
Author: tpbWPadmin
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PICK UP AN EXCLUSIVE.
Get your FIX here. -
THE FORGOTTEN HEROES.
Gino Bartali was a champion cyclist from Florence, Italy with multiple victories in the Giro and Tour de France prior to WWII. What most people don’t know is that he repeatedly risked his life, using his bicycle and his fame during the war to save the lives of Italy’s Jews.
Gino Bartali
after finishing the Tour de France
in a scene from the film
MY
ITALIAN SECRET
directed by Oren Jacoby
© Storyville FilmsIf you want to be completely blown away, add this incredibly well done documentary to your Netflix list and watch this legend hailed by history as a true hero of humanity: My Italian Secret. The Forgotten Heroes. I don’t want to ruin one minute of the surprise and intrigue resident in this 2014 film narrated by Isabella Rossellini, but suffice to say that you will see both archival footage and reenactments of events with Bartali’s bicycle as a key piece of the heroics. Fantastico.
Watch the Trailer here>
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NORMANDY, TERRY STYLE.
Steeped in all kinds of history, the Normandy region of France kicks off this year’s Tour de France AND served as the inspiration for one of our favorite new jersey prints. If you’re a Terry regular, you know that we always design a new collection each summer with the Tour de France as a central visual theme. Here’s how Normandy came together.
Getting Inspired
Our creative input to our designer, made simple by Pinterest. Round 1
Our fabulous designer gave us too many options. These were the top 4 and it was SO HARD to narrow down, but there were definite reactions to the giant lions (which are really leopards). In the end, consensus drove us to option C…
Round 2
Now the hard part – fine tuning the scale (size of the print background), placement (positioning of the various elements) and choosing which body (Sun Goddess or Breakaway) to apply it. More head scratching…oh, and we’re a little pinked out…
Round 3
Can we see it in red?
This is where the fine tooth comb comes out. PMS 185C vs 186C – a big discussion but a unified decision…
The Result
Four weeks and one sample later, we got it nearly perfect on the first try (had to move the badge a bit so it didn’t collide with the collar).
Sun Goddess, Normandy; Signature Glove, Liberty; sold out Peloton Ltd, Liberty 
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FEELING LUCKY?
Enter to win a Terry Symmetry! On rare occasion, we offer up one of these out-of-circulation collector road bikes for contest purposes. Get your name in, and invite your friends to do the same. Contest ends July 31st. No purchase necessary but you must live in the US and be 18 years of age or older. Enter Now> -
PRO DEALS, TOUR EDITION.
Ready, ladies? It all starts Monday with our week-long pro deals during the Tour de France. In what has become a tradition at Terry, each week, we will follow the stages of the Tour with specials, promotions, web exclusives, contests and lots of interesting social trivia, all designed in celebration of le Tour. -
SUMMER CYCLE SURVIVAL.
Some tips and new products designed to deal with the challenges of heat, sun and stress that cyclists uniquely face during the summer.
Sun Protection
UPF 50+ Soleil Top & NEW Echelon Tight Studies have shown that cyclists, like all outdoor activity enthusiasts, are vulnerable to an increased risk of skin cancer. There are plenty of options available when it comes to sunscreen and application methods, but we find that inevitably, it doesn’t last all day. That’s why we make – and wear – UPF 50+ bike apparel that keeps you fully covered. Our Soleil Tops are wonderful through the summer, providing lightweight, cool-to-the-skin, total coverage. I find that when it’s over 90, a little cold water down the back of my neck is an instant relief. And it’s super versatile – hiking, water sports, you name it!
Hydration
Raven 14 Hydration Pack You can lose up to 2 quarts of fluid per hour riding in very hot weather. Replenishing is critical to avoid dehydration and heat stress. We find that moving from water bottles to hydration packs is the best solution, and this season, we have a couple women-specific packs from Osprey that carry a 3-liter reservoir. Use Polar Bottles in your water bottle cages. They’ll keep your liquids colder (I like to freeze mine in the summer when I mountain bike — stays really cold the entire ride).
Tip: drink at least 16 ounces of fluid right before and after your ride.
Heat Reduction
Weird factoid: Formula 1 race car drivers face some of the most extreme heat conditions of all athletic endeavors. They actually swallow an electronic pill that monitors their core body temperature (which can exceed 105 degrees during a race). Fortunately, we don’t have to deal with anything remotely close to that since we can count on convective heat loss (air flow across the body) to help cool things down.
Other tips:
Cool down your core: take a cold shower before you ride, drink a slushie, eat something cold.
Ride early: avoid the scorch zone of 3:00 pm.
Wear synthetics that wick moisture. Our Echelon bottoms (available in short, knicker or NEW full length tight) are made of ColdBlack®, a heat-reflective fabric with a 3-5 degree cooling effect.
Ventilate: full length zippers on jerseys, mesh side panels, cutaways through saddles – it all enhances breathability and air flow which can help in thermoregulation.
Finally, if you’re going on a big, hot ride, avoid alcohol for 24 hours prior to. Alcohol dehydrates and your body will definitely be the worse for it.
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2017 TERRY LOOKBOOK
BEST-SELLING UPF 50 SOLEIL COLLECTION_EXPANDED
NEW: Soleil SS, Chain; Peloton Hi Viz Short 
NEW: Soleil SS, La Vie en Rose; Breakaway Short, Charcoal 
Soleil Top, Electra; Bella Prima Knicker 
Soleil, Swirl; NEW Soleil Short, Swirl 
NEW: Soleil Short, Swirl 
Soleil Tank, Swirl; NEW Soleil Short, Swirl 
Soleil Tank, Electra; NEW Peloton Hi Viz Short 
Reflex Bolero, Swirl PERFORMANCE LINE: BELLA PRIMA.
Bella SS Jersey & Sleeves, Digital Wave; Bella Prima Bib 
Bella Prima Bib; Cyclo Bra, White 
Bella Slvls Jersey, Digital Wave; Bella Prima Short 
Bella SS Jersey, Feather; Bella Short 
Bella Slvls Jersey, Feather; Bella Short HIGH VISIBILITY
Signature Slvls, Neon Chain; NEW Peloton Hi Viz Short 
Signature SS Jersey, B-Spoke; NEW Peloton Hi Viz 
And in Sleeveless BEST SELLERS, BOLD NEW PRINTS.
Breakaway Mesh, Upcycled; Breakaway Short 
Breakaway Mesh, Twiggy; Breakaway Short, Charcoal 
Breakaway Mesh, Bike Parts; Breakaway Short 
Sun Goddess, Geometry; Sun Goddess Short, Raspberry 
Sun Goddess Short, Raspberry 
Sun Goddess, Space Travel; Sun Goddess Short, Raspberry 
Sun Goddess, Jungle; Bella Short Short 
Touring Jersey, Geometry; Touring Short/Regular 
Touring Jersey, Jungle; Knicker 
Actif Jersey, Twiggy; Actif Short 
Actif Jersey, Mandala; Actif Knicker 
Sunblocker, Twiggy; Breakaway Knicker, Charcoal 
Mandarin, Rose Tile; Liberty Short 
Mandarin, Ornate; Liberty Short FUN, FUN, FUN!
NEW Mixie Skirt & Short – separates that mix & match! 
NEW: Cyclotank, raspberry; Mixie Skirt & Liner 
NEW: Cyclotank, Blue; Flare Skort, Space Travel 
NEW: Bella Halter, black; Mixie Skirt + Liner 
NEW: Bella Halter, Twiggy; Mixie Skirt + Liner 
NEW: Bella Halter, Upcycled; Cruiser Short 
NEW: Bella Halter, Bike Parts; Cruiser Skort 
NEW: Bella Tunic, Mandala; Actif Knicker 
NEW: Bella Tunic, Space Travel; Spinnaker 
NEW: CyclOne with built-in padded shorts 
TECH TEES, METROS & NEW TOPO MOUNTAIN SHORT.
Tech Tee, Stone/Wet Paint; NEW Topo Short 
NEW Topo Short, Blue Plaid 
Tech Tee, Fuchsia/Me & My; Metro Short 
Tech Tee, Coral/Brushstroke; Metro Short, Satellite 
Tech Tee, Castlerock/Mono; Metro Skort, Blue Plaid 
Metro Skort, Black 
Tech Tank, Castlerock/Brushstroke; NEW Topo Short 
Tech Tank, Coral/Buddy; Cruiser Short 
Tech Tee LS, Fuchsia/Upshift; Liberty Short 
Tech Tee LS, Stone/Wet Paint; NEW Topo Short 
Transit Dress, Black Wave 
Transit Top, Black Wave; Metro Short, Satellite -
THANKS, GUYS.
Photo courtesy of Doris Kopsky To all you bike dads, saddle fans and guys we work/ride with, we salute you. Although we’re all about women, we do have a soft spot – and a soft saddle – for you guys, too.
Ride Fly
Available in a variety of configurations, the Fly series is the most loved, highest rated and has the happiest customers…
Falcon: The Fastest in the Flock
“I have been riding seriously for about 9 years and have 4 road bikes. Every one has a Falcon on it. I have tried numerous other saddles but none have worked as well or have been as comfortable as this one.” Dan
Falcon Y Light, Lean but not Mean
Slimmest profile and lightest weight of any Terry men’s saddle, with a seamless leather cover.
FLX Carbon Go Long: New Liberator Elite
Liberator Y Elite Made for the guy who’s all about comfort and long distances.
A Ride Down Memory Lane
We started making saddles for men in 1998, after we introduced the first Women’s Liberator and started getting calls about selling them to men, too. Most of these calls involved descriptions of terrible things and foreign body parts. We soon got our xy chromosome design act together, collaborated with a great team of experts and dudes we knew we could experiment on without too much damage. In short order, a man’s saddle became our best selling product, and the rest is history…
Our first men’s Liberator, 1998 
One begets another as we begin to sell thousands… 
And then the Fly was born – the first really comfortable performance saddle for men. 
Not only did our customer fan base grow, but the press loved it, too. 
We were having so much fun, we even made a print: the Fly Aloha 
Soon, we were seeing them on bikes all over the place – even in the Dolomites -
PERFECT PAIRINGS.
Are even more complementary when you get one of them at 50% off (details here). Our perfect pairings offer something for every type of rider, come in a variety of fits and have a particular feature that makes them blend with just the right degree of balance.
CHATEAU LA TOUR
Touring Combo – lots of pockets: Touring Jersey & Touring Short PRIMAVERA
Compression perfection: Bella Sleeveless Jersey & Bella Prima Short PETITE SOLEIL
Minimalist style with maximum UPF: Soleil Top & Echelon Tight SPARKLING
Silver Shimmer: Sun Goddess Jersey & Sun Goddess Short FIELDS OF BORDEAUX
Floral Bouquet: Breakaway Mesh Jersey & Peloton LTD Short Today is the final day to take advantage of our Bundle of Joy:
Save 50% on any full-price Terry Cycling Top or Jersey with the purchase of any full-price Terry Cycling Bottom (excludes Skorts). Must enter BUNDLE16 in promo code box at checkout to receive discount on the jersey.
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SHOP LOCAL: GIRLS OUTDOORS.
Girls Outdoors was founded in 2006 as a grass roots endeavor for the common girl folk. The shop’s mission: enhance the opportunities of outdoor minded women living in and visiting the Gallatin Valley (Montana). They offer apparel and equipment that appeals to the adventurous spirit. Located in the heart of Bozeman, the store has a friendly environment and enthusiastic customer service that’s directed toward women of all ages and abilities. In their words, “we want women to enjoy as many opportunities as possible to explore the outdoors.”
1. Why do you think women choose shop at your store?
At GO the environment is friendly and encouraging because we really enjoy helping you find just what you need for your adventures.
2. Why do you sell Terry?
We sell Terry at GO because the quality is outstanding, the brand name is greatly admired and the materials and fit are perfect for girls on the go.
3. When a new-to-cycling female customer comes in, what’s the first thing you tell her about cycling?
We tell all our new-to-biking customers that the bike short fit is oh so important for a comfortable ride. With the right bike short they can be prepared to accomplish their goals or just plain have fun.
Girls Outdoors
1 E Main St, Bozeman, MT