Tag: bike fashion.

  • GEAR GUIDE: BIKING TO WORK

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    Getting geared up for Bike to work week? Don’t forget these top 10 items for your ride. From an athletic friendly work top to bike cages and lights, these gadgets will make your commute the best part of your day.

    Click on the slide to find out more about any of these items. Also, if there is anything that you cannot commute without, let us know in the comment section below!

    Wishing you happy trails and a beautiful Bike Month,

    Whitney McKiddy

  • SPRING FIT CHICK PICKS.

    My Spring Picks for Terry Bicycles Gear.

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    The ultimate spring commuter ensemble: Urban Hoodie, a thermal base layer and Metro Skort.

    This is Brooklyn Fit Chick and I am a Terry Brand Ambassador who loves to spend as much time on my bike as possible. Now, being based in Brooklyn means that my winters are pretty darn harsh and this one in particular has made me yearn so much for the open road once again. (Too much snow! I am serious—my bike is literally gathering dust in my apartment…)

    However, you know what they say “March—it comes in like a lion and out like a lamb” so when the spring “lamb” weather comes back I am planning on taking these Terry items with me:

    Terry Urban Hoodie

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    The Urban Hoodie from Terry achieves that cool balance of being close fitting and flattering (which is always my conundrum). It fights the wind and water and also has front pockets to keep your emergency lip gloss and hankie (that’s what I always need them for!) Plus—there is a reflective stripe in the back and a fabulous hood to keep your head warm and protect the hairdo. LOVE.

    Metro Skort

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    OMG—this skort is the cutest thing in the world! It comes in black and olive and includes a universal liner that is padded that you can also wear under just about any of your clothes. The skort itself has a v-shaped elastic gusset which means it will be more comfortable when you ride and won’t bunch up in the seat. Definitely the item I plan to wear when I’m just riding around on a weekend afternoon. Score!

    That’s all from me this month. I will be back in a few weeks to talk about more of my favorite gear from Terry Bikes. Thank you so much for your time and be sure to follow me on twitter @BrooklynFitChik (note the spelling!)

    Until next month…

    Brooklyn Fit Chick

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  • PRINT REVOLUTION

    We’ve chunky-monkeyed up the fun.

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    This year’s Terry prints are joyful works of art, created by Lyn Severance, the iconic creative director who gave Ben & Jerry’s its design flavor.  Lyn’s original style of illustration, hand-lettering and creative direction set the look that helped drive Ben & Jerry’s appeal. We are big on prints at Terry and we wanted an original collection that speaks the language of cycling. We found her here in Vermont, right in our backyard.

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    Growing up in Vermont next to her grandfather’s dairy farm, Lyn made “stuff” and doodled type. A brief stint as a metalsmithing major at Syracuse University effectively eliminated that career path. While studying abroad in Scotland, Lyn took a few classes in textile design and calligraphy. It was here that she realized type, illustration, color, and design were her true passions. Upon returning to the States, Lyn went to Parsons The New School for Design in NYC to study Communication Design, fell in love with the intensity of the city, but did long for Vermont. Early freelance clients in Burlington were two guys who had just opened an ice cream shop – Ben and Jerry. In her 18-year tenure with Ben & Jerry’s, from its launch in an old gas station to its adulthood as a global company, Lyn’s style set the look that helped drive Ben & Jerry’s success.

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    Of course, she’s not all about ice cream. She’s also helped create a distinctive look for Gateway computers, Fat Cat pet toys, outfitted Samosa Man’s corps of employees in custom patterned aprons and packaged Vermints into an internationally graphic powerhouse.

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    Lyn’s inaugural efforts for Terry apparel really showcase her ability to combine color into a vibrantly energetic palette for bikewear. She’s managed to fall in love and reinterpret the mechanics of a bicycle into something sensual and joyful. Gears, chain links, handlebar tape, wheels all come alive in a completely new way. Here are our favorites…

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  • Spring 2012 Preview

    The modern Cyclista Tee — a perfect mate to the new Burlington bicycle.

     

    For the love of the bike :: the new European heritage.

    Cycling heritage and a sense of nostalgia for the roots of the sport are being honored and reinterpreted in new and contemporary ways as more people look to the bright future of cycling. Communities around the world are taking a fresh look at alternative transportation and the health and happiness of their citizens. With this New European Heritage collection available in early 2012, Terry honors the history of cycling as we excitedly pedal toward the future. Our photo shoot in bike-friendly Chicago last week was electrified with color, new products prints and bikes all designed to celebrate urban bike life and the beauty of cycling.

    "Wheels are wings" in the Red Nostro Peloton with custom graphic panels. Fast Woman bike.
    Meet the new Echelon collection: SS jersey and all-new Coldblack short.
    Mandarin Jersey in Parisian Pied a Terre.
    Ride like a girl in new Signature Kit. Flat Bar Symmetry.
    New Signature Tri kit says it all.
    Mesh Top in new Bike Shadow print. Shown with Stretch Mini, Euro glove. Susan B bicycle.
    New Bella Halter with Bella Short-Short.
    Freedom of expression in le Midi skort/knicker.
    Shorter hemline, high performance, Coldblack Echelon Skort is NEW for 2012.
    New Tri Tank in blue/black, shown with Terry Tri Short and Tailwind bike.
    Bike tunic in Topo Rose with Terry Actif Knicker.